Thursday, February 28, 2008
E-X-P-A-N-S-I-O-N
IT IS ALIVE! AND IT IS GROWING! RUN FOR YOUR LIVES....OR YOUR REMOTE!
Starting Monday, March 3, FirstNews is adding two more hours of news, weather and traffic. Of course, you can find the show on Channel 9 from 5:00 a.m. to 7:00 a.m. Then, at seven, make the switch to our sister station, KCWE. (KCWE is, usually, a very nice sister station. Sometimes, she runs to the general manager and whines "KMBC keeps picking on me! Tell KMBC to stop! KMBC's been in the bathroom for TWO hours!") Now, you can find KCWE on Channel 29, if you have an antenna. Each cable system puts KCWE in a different spot. You can find a complete list of KCWE's locations on your dial, here on this web-site. I can, sometimes, tune in the station on my back fillings. So, if you want to press your ear up to my nose, you maybe able to hear the broadcast. Just so you know, there is quite an echo...what with all that empty space up there. On Saturday nights, I use my fillings to tune WSM in Nashville so I can listen to the Grand Old Opry. Little Jimmy Dickens comes through loud and clear.
When FirstNews first went on the air, during the Reagan Administration, Maria Antonia and I started at 6:30 in the morning. FirstNews was the first morning news show in town and some folks didn't think there'd be anyone watching. Soon, Maria and I got the word that the show was going to start at 6...then 5:30....then 5 in the morning! Each time I figured nobody would be up and, if they were, they would not be turning on the tube. Was our target audience made up of new parents and cat burglars? Well, as is almost always the case, I was wrong. It turns out that morning news is the growth area of local viewing. If mornings are becoming increasingly important to local TV stations, it begs the obvious question: When will I, Joel Nichols, lose my job?!
So, find KCWE on your TV this weekend, and make the switch at 7:00 a.m. on Monday. Kris Ketz and Donna Pitman will be part of the show. Dion Lim and Jim Flink will be the anchors. (That's a great pairing. Dion is young, vibrant, on-the-way-up. Then, there's Jim. That's just a joke...soaked in envy and self-pity on my part.) Johnny Rowlands will have the traffic info you need when you need it most. It's really everything you've come to expect from FirstNews at a convenient time. I'm really sounding like a PR flack at this point...but, hey, I've got a mortgage to pay and kids to feed!
The bottom-line is that FirstNews is expanding. Well, I've been expanding for the last 20 years so it's about time the show caught up.
Now, if you want to see a real lounge lizard telling you all about the new show...in song!...hook up to this link: http://www.kmbc.com/video/15438873/index.html.
*A quick hello to the great first-graders at Chinn Elementary, north of the river. We had a terrific time together on Wednesday morning. At one point, I asked the class "When it comes to stormy weather, too much what can be a bad thing? Too much....?" A boy raised his hand and said "Sugar."
Starting Monday, March 3, FirstNews is adding two more hours of news, weather and traffic. Of course, you can find the show on Channel 9 from 5:00 a.m. to 7:00 a.m. Then, at seven, make the switch to our sister station, KCWE. (KCWE is, usually, a very nice sister station. Sometimes, she runs to the general manager and whines "KMBC keeps picking on me! Tell KMBC to stop! KMBC's been in the bathroom for TWO hours!") Now, you can find KCWE on Channel 29, if you have an antenna. Each cable system puts KCWE in a different spot. You can find a complete list of KCWE's locations on your dial, here on this web-site. I can, sometimes, tune in the station on my back fillings. So, if you want to press your ear up to my nose, you maybe able to hear the broadcast. Just so you know, there is quite an echo...what with all that empty space up there. On Saturday nights, I use my fillings to tune WSM in Nashville so I can listen to the Grand Old Opry. Little Jimmy Dickens comes through loud and clear.
When FirstNews first went on the air, during the Reagan Administration, Maria Antonia and I started at 6:30 in the morning. FirstNews was the first morning news show in town and some folks didn't think there'd be anyone watching. Soon, Maria and I got the word that the show was going to start at 6...then 5:30....then 5 in the morning! Each time I figured nobody would be up and, if they were, they would not be turning on the tube. Was our target audience made up of new parents and cat burglars? Well, as is almost always the case, I was wrong. It turns out that morning news is the growth area of local viewing. If mornings are becoming increasingly important to local TV stations, it begs the obvious question: When will I, Joel Nichols, lose my job?!
So, find KCWE on your TV this weekend, and make the switch at 7:00 a.m. on Monday. Kris Ketz and Donna Pitman will be part of the show. Dion Lim and Jim Flink will be the anchors. (That's a great pairing. Dion is young, vibrant, on-the-way-up. Then, there's Jim. That's just a joke...soaked in envy and self-pity on my part.) Johnny Rowlands will have the traffic info you need when you need it most. It's really everything you've come to expect from FirstNews at a convenient time. I'm really sounding like a PR flack at this point...but, hey, I've got a mortgage to pay and kids to feed!
The bottom-line is that FirstNews is expanding. Well, I've been expanding for the last 20 years so it's about time the show caught up.
Now, if you want to see a real lounge lizard telling you all about the new show...in song!...hook up to this link: http://www.kmbc.com/video/15438873/index.html.
*A quick hello to the great first-graders at Chinn Elementary, north of the river. We had a terrific time together on Wednesday morning. At one point, I asked the class "When it comes to stormy weather, too much what can be a bad thing? Too much....?" A boy raised his hand and said "Sugar."
Posted at 3:12 AM
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